Pottery Barn rugs to run from…

I like Pottery Barn. They have some cool household items and furnishings, some of which are good quality at a good price.

Their rug department however, is a different story… and in the rug cleaning world the term “POTTERY BARN RUG” is becoming synonymous with “PROBLEM RUGS.”

First of all, Pottery Barn does carry some VERY nice woven rugs coming from Afghanistan in particular. They have some very decorative wool hand woven rugs in their Arzu line. I like that they are funding a craft that is allowing women in Afghanistan to make a living for themselves and helps support education in the region. The ARZU project is a production line to absolutely support.

As you recall, you determine if a rug is “woven” by whether  you can see the design on the back of the rug exactly as you see it on the front, like this:

Woven wool rug.

So the WOVEN rugs that Pottery Barn is selling are very good rugs. But that is just a fraction of what they sell today.

The problems are coming from their “other” rugs, in particular their TUFTED rugs and other specialty pieces using “natural” fibers.

Tufted rugs have a material on the back, like this:

Tufted rugs have canvas material on the back.

Whoever is running their TUFTED rug department (including their Pottery Barn Kids rugs), and their “earth friendly” rug department are choosing some of the most difficult, if not impossible, rugs to live with and maintain.

As a professional cleaner (or a consumer shopping for rugs), these are the ones to keep an eye out for to avoid… or be very careful with:

RUG TO RUN FROM => TUFTED RUGS FROM INDIA

We wash hundreds of rugs a week, so we see “flawed” product relatively quickly because we wash a whole host of natural and synthetic woven and tufted rugs.

Without a doubt, there is something seriously wrong with the tufted rugs coming out of India today, and in particular the lines being sold at Pottery Barn. These are the problems we are seeing on a consistent basis from TUFTED rugs from India:

1) “Burnt Rubber” Odor from the Latex

I’ve discussed this problem on this blog before, the strong pungent odor that comes from these India tufted rugs. The latex is either mixed with filler that has contaminants that off-gas over time, or the latex itself has soured before application. Both lead to a smell that is similar to a mix between burnt rubber or asphalt and stinky dirty socks.

It is AWFUL.  And it is NOT correctible to my knowledge.

And if you don’t want to just take my word for it, here is just one post where SCORES of people post their smelly horror stories with these problem India tufted rugs from Pottery Barn.

To Pottery Barn’s credit, as you can see in the thread over several years of posts, you see that there is an “easy” exchange process for those who want to replace their rugs for ones that do not smell (i.e. the rugs WITHOUT latex used in the construction).

What I do not understand is why with such a high volume of documented complaints on-line, why they would insist on carrying so many TUFTED rugs in their Kids selections. When you have kids crawling and playing on rugs, why would you let them breathe in those *bad* odors?

I keep seeing statements that the odors are not “harmful” – but isn’t the fact that something smells bad enough to get away from it mean your body’s warning system is telling you it’s *bad*?

The problem seems to get worse over time, and becomes more noticeable when rolled up for a time, or closed up in a room with no air circulation. It also becomes more apparent when it gets wet – which means if you ever spill on it, or need to have it cleaned, there will be an issue.

So, in the worst case situations, these rugs are not cleanable. (Why would you own a rug you cannot clean?)

Here’s an example of a backing of one of these types of problem tufted rugs:

Tufted rug. The material is covering up latex, and it smells.

Here’s the labels on the back:

Labels. "Natural rubber latex" tends to be the smelly culprit.

2) Delamination of the Latex

In the India Tufted rugs, we are also seeing today a lot of “filler” being used with the latex mixture that simply cannot hold up to age, being walked on, or moisture. The latex delaminates and crumbles and cracks. One of the reasons they cover it up with that material is because without it you would have a HORRIBLE mess on your floor.

Here’s an India Tufted rug that is delaminating:

Latex is crumbling.

Here’s another one:

Backing has fallen off and latex is crumbling away.

The problem with these inferior grade India Tufted rugs, besides the mess, is that when this latex crumbles away the rug loses both its shape and the fibers themselves. This means that if the owner wants to continue using this rug, the professional rug cleaners needs to wash the piece very carefully, remove as much *bad* latex and filler as possible from the back side, and then apply a new latex coating (without the filler powder) and a new material backing.

This type of repair is NOT inexpensive. So people who choose to buy a TUFTED rug because it’s a bit cheap than a WOVEN rug, will end up having to pay for a wash and a repair – so it ends up costing them more to care for that rug.

Tufted rugs also only last years, whereas woven rugs last for decades, if not a century or more (if woven well and properly cared for). So as with all things, if you pay a cheaper price for it… there is probably a reason why…

…and you will find out soon enough.

3) Discoloration and “Uglying” of the Backing Material

The canvas or linen or jute backing material is covering up ugly latex. When the rugs are spilled on, or when they are washed, this backing gets water marks, latex discoloration, and browning as a result. This is a common sight on the back of TUFTED rugs:

India Tufted rug. Backing gets discolored.

Sometimes the discolorations are some “yellowing” from the cotton/linen/jute used, and can be improved with some additional cleaning of the back:

Tufted rug from China - light yellowing.

But on the whole, if you own a TUFTED rug, and particularly the ones from India with the added filler in it, you will be getting a rug with a blotchy and marked backing after it is cleaned. The material can be replaced, but I find that most people when given a substantial repair estimate do not really care what the back of the rug looks like as long as it is clean and the front looks good. They understand that washing a rug like this, that cotton backing acts as a “filter” as latex, filler, soil, and water all flows through it.

4) Buckling of the Top Side and Shedding of Fibers

With TUFTED rugs, how “square” it is or isn’t is based on that latex and the material backing. So when it begins to delaminate, the shape of the rug gets lost. The top side get waves in it, Sometimes a few:

Waves on top side.

Sometimes A LOT:

Bad latex leads to lots of buckling in the rug.

Coinciding with the deterioration of the latex, as mentioned before, the tufts of wool can pull loose when there is no strong latex holding it in place. You might find full strands pulling away from the rug, or if the rug is made of inferior grade wool (sometimes in India this can come from being sheared from dead sheep), then it will break off and shed.

You will notice when you are on the Pottery Barn website they mention that “some” shedding is expected from wool rugs. This is true. Wool is spun with many short strands together, and then the rug is shaved after being crafted to have an even pile on the front, so yes, there will be some shedding.

However, better quality production will WASH a rug after it is woven to remove many of these loose short clippings. So “some” shedding should be very little. If you have a rug that is consistently shedding, and when you run your fingers across the face it breaks away with pressure or light pulling, then that is a PROBLEM rug. That is a sign of bad wool. which you often will find in TUFTED rugs that are at cheaper prices.

Wool is strong. It is literally the best fiber for use in rugs.

If you ever have a wool rug that feels brittle, or breaks easily, that is a bad sign. Either it was bad quality wool to begin with, or it has been so heavily chemically processed, that it has become weak. You want to run from rugs like these.

RUG TO RUN FROM => CHUNKY WOOL SHAG RUGS

I’m not sure why these rugs were created.  Our nickname for these rugs are noodle rugs, because they look like big noodles:

Noodle shag rug.

They are big chunks of wool strung into a material backing. Sometimes they have latex on the backing, and sometimes they are just loosely strung in, which makes them state that the rug is “woven” when I would not of course ever call these “hand woven” or “hand knotted” rugs.

Here’s the label:

Label says keep in a "well-ventilated area" ... which means it STINKS too!

If you see these rugs at first you might look kind of cool, especially in their variety of colors…

…but if you have ever owned a shaggy dog, then you will understand why these rugs are super tough to maintain and care for. The problem is, getting soil, lint, and general “fuzziness”  out of these fibers is as tough to do as combing out those spurs and knots are from your shaggy dog’s fur.

These rugs often require a great deal of extra hand work after cleaning to literally comb through row by row to try to “pull up” anything that was tangled up too much in that felted type of wool to wash away.

This means cleaning these rugs, even though they are not super expensive to buy, will often cost you more to do than if you had gotten that higher price woven rug.

This is one of those rugs that when you first see them, you think they are cool, and then you realize that it was a completely impractical choice for a floor covering and that you should have run from it.

RUG TO RUN FROM => “EARTH-FRIENDLY” PLANT FIBER RUGS

First of all, the MOST earth friendly rug you can own is a woven wool rug. Wool is a completely sustainable and renewable resource that grows back year after year.

But several stores are crafting rugs they deem as “earth friendly” from plant fibers and attempting to imply that these are also good rug choices. These rugs are made from SISAL, JUTE, and RAYON.

The problem with sisal and jute, besides the fact that they feel like wicker furniture instead of a soft rug fiber like wool, is that they both release oil when wet, yellow, and get brittle with age.

What is interesting is that on their website they state that sisal is “stain-resistant” when actually stains are quite difficult to remove from sisal. When a spill gets on it, and oils from the plant fibers release, it makes darker areas that can be tough to even out. And if the owner of the sisal rug has pets, and the spill is pet urine, the rug cannot be soaked to remove the contaminants because the cloth border binding may shrink, or the rubber/latex backing may  have structural problems.

To be safe with sisal, you need to use it in areas where you don’t feel there will ever be any spills, and no pets. And you just need to know that if you have a spill disaster on the rug, that you may have to replace the rug.

With jute, when it gets wet it likes to yellow and brown badly. For some strange reason, jute is being used as a foundation fiber on many of today’s lesser quality rugs. (I guess I answered the “strange reason” – it’s used because it’s cheap! LOL.)

Here’s a cotton rug with jute foundation warps that are creating yellowing in this rug:

Jute on the inside of this rug is creating yellowing in the cotton rug.

When you wash these rugs, a cotton shampoo with an acid rinse can help lessen the browning of both the jute and the cotton, but over time this will become a more noticeable problem (especially if spills occur on the rug).

The problems with rayon/viscose rugs, which is used as artificial silk, are many that I’ve covered in depth on this blog. It bleeds and fades, it breaks, and it yellows.

These rugs all look great when they are brand new, and then they proceed on getting “less pretty” with time.  I know I keep hammering how woven rugs are the better choice, but that’s because after DECADES a good quality woven rug will still look like it did when new…

… but these plant fiber rugs begin to look worse in just a year. And if you spill on them, they look worse even faster.

Here is a Pottery Barn rug that has the TRIFECTA of tricky components: RAYON face fibers, JUTE foundation, and LATEX backing:

When this rug was new, it looked more like “silk” and was whiter. The fibers of rayon and jute, both of which yellow with moisture and age, are giving this rug a yellower look over time.

The label indicated the “fragile” strength of this rug in that it warns against many things: spills, sunlight, heavy furniture, and spot removers:

Warnings, warnings, warnings...

The owner did use some household spot removers on this rug, which due to the rayon did in fact make it lose what color it had in the fibers to begin with:

Sensible spotting led to bad results.

The fact is, if this rug had been wool this result would not have happened. It’s because the fibers are weak and sensitive that there was a problem.

(By the way – for safe spotting tips for spills on wool rugs, here are some safe rug care tips.)

You can see with this rug also, we have the LATEX factor, where a rug with any type of furniture on it is creating creasing problems in the backing construction itself.

Backing is not strong on plant fiber rugs.

Now, the person who bought this rug did so because she liked the look of it, and she believed that it was a quality piece because of the price she paid. She was not aware that the cloth binding material used would begin to buckle, that the backing latex would lose its flat shape, that the jute and rayon would begin to yellow, and that she would never be able to spill anything on the rug without it being a disaster to the way the rug looked.

With plant fibers it is sometimes possible to bleach out some problems, but this is extra work above and beyond regular cleaning, so it makes it more money to maintain this type of rug.

And that is what this all comes down to…

EDUCATION.

The fact is, when consumers realize the differences between woven rugs and tufted rugs, or wool rugs and plant fiber rugs, and they are given the pros and cons of each, then they feel they can make educated buying decisions.

It’s when they buy a rug they like, and discover problems they were unaware of – strong odor, weak fibers, bad latex – that is when they feel they were sold bad goods. That’s when consumer feel ripped off…

…even if it was not a very expensive rug to begin with.

So now you know some of the common problem rugs being sold at Pottery Barn, and can choose whether to buy them or not – and if you are a cleaner, whether you want to clean them (or CAN clean them…) or not.

My hope is that there are enough complaints coming in about these specific rugs, that they are changing the rugs they carry. I don’t think any company likes to be knows for selling “rugs to run from.” And I know us rug cleaners don’t enjoy cleaning them. =)

Happy Rug Cleaning!

- Lisa

P.S. Just a heads-up that we are currently accepting applications for the 2012 Textile Pro Program, which is an advanced rug and fine fabric care training program by Jim Pemberton and myself. We are currently choosing the companies that we will be working with throughout 2012. If you think you might have what it takes to be a Textile Pro, then send an email with the subject RUG TRAINING to textilepros@gmail.com.  Merry Christmas & Happy New Year!

Comments

  1. Matthew Sale says:

    Great article Lisa!!

  2. randy day says:

    thanks for the info lisa

  3. As always, great information. I really appreciate you sharing it with us all. Thanks and have a Merry Christmas.

  4. Jesse Staford says:

    I have learned more practical every day know how from your blog in just three days than I have learned in months of reading literature on this very subject. It literally is as you described in one of your entries. It makes sense because it is real world subjects and issues you are addressing. Education marketing always works for the right type of clientele and I cannot thank you enough for providing the education my staff and I need to provide only the highest education possible for our clients. Educated clients always make better buying decisions which in the end helps them and your business grow solid roots. Thank you, Thank you, Thank you. Happy and safe holidays. You’ll be seeing me soon in a class. :)

  5. admin says:

    Thank you Jesse. We just launched our new training program (I’ve been away from teaching for 5 years – except for this blog – so I’m excited about 2012 because I miss hands-on training.) =) I appreciate you taking the time to post. Send an email to textilepros@gmail.com if you want the information about our Textile Pro program – it’s not a “class”… it’s much more comprehensive, and for you and your team. Merry Christmas! = Lisa

  6. admin says:

    Thank you Jeff! Hope to see you in our program this year – we need a Textile Pro in your region to send referrals to. Have an awesome Christmas and very happy new year. – Lisa

  7. admin says:

    Thank you Randy – have a happy holiday season! – Lisa

  8. admin says:

    Thank you Matthew… have a very Merry Christmas. =) – Lisa

  9. Rug Chick says:

    Some links to ACTUAL reviews on the Pottery Barn site that highlight some of these problems mentioned in this post, in particular – the odor, the shedding, and the fading.

    Reviews on Seagrass rugs (earth friendly rugs…):

    http://reviews.potterybarn.com/9076/color-bound-seagrass-rug/reviews.htm?sort=rating&dir=asc

    Reviews on some of their India tufted rugs:

    http://reviews.potterybarn.com/9076/adeline-rug-multi/reviews.htm?sort=rating&dir=asc

    Absolutely research before your buy… and educate before you clean them so if you are a rug cleaner you are not held responsible for inferior product. If a rug cannot stand up to a simple wash, then something is seriously wrong with the rug. No one wants to own something that gets feet, shoes, and paws all over it day and day that cannot be safely cleaned… rugs need to be cleaned every 18 months if under regular use, and should be taken out and washed properly.

    Lisa

  10. Bruce Engels says:

    Thank you Lisa for the great information. It really helps me to learn more about rugs so that I can share this knowledge with my customers and avoid the cleaning disaster that first inspired me to look up more on this subject. I’m becoming much more confident in dealing with rugs and am looking forward to learning much more in the future. A very merry Christmas and happy new year to you.

  11. NICE INFO ALLWAYS LIKE YOUR HELP

  12. Rug Chick says:

    Thank you Bruce! Hope you also have a wonderful Christmas. =)

  13. Rug Chick says:

    Thank you! I appreciate you taking the time to post.

  14. Merry Christmas Rug Chick (Lisa) You have a gift of sharing and that is why you are so happy to be teaching something you are so passionate about again. Continue to be the best at what you do and you will never have to look for others to assit in the art of rug cleaning. I enjoy reading your post and benefit from reminders of past learning experiences from you and others. Best wishes from Vince Attardo at Coastline Environmental Solutions, Inc.

  15. Since you see as many rugs in an hour as I do in a month, I appreciate your up-to-date and practical information on what you are seeing in the market place. Thanks, Lisa!

  16. Rug Chick says:

    Thank you Scott for taking the time to post – I appreciate it! Have a happy new year! – Lisa

  17. Mo says:

    you guys has helped us to be better cleaners and saved us from very costly mistakes thanks jim and lisa

  18. taylor beyes says:

    Thanks for the informative article. I have a tufted wool rug from India with synthetic latex (same Pottery Barn label, just w/ synthetic latex) that just totally dissolved (some sort of glue) and disintegrated into silty sand when washed. Apparently I need to throw it out? I’ve never had this happen with a rug before. So I will stay far away from ALL Pottery Barn rugs. Wow. What a mess.

  19. Lisa says:

    Hello Taylor,

    You other option for this rug, if you like it and want to get another decade out of it, would be to have it go to a rug facility that can clean and then replace the backing. This would entail removing the backing material, scrape away that crumbling latex, and then put a new layer of latex (one without that horrible marble dust filler in it) and put a new backing on it. This repair may run you $125-250 depending on the size, but when it is done this way with good quality latex from here in the US, you will not have that crumbling problem in the future.

    I tell my clients if they really like the rug, that they will take a “hit” the first time it is cleaned, in that it will be several hundred over the cleaning price to have that done – but it will not need to be done again. The money you save in buying this “quickly made” rug up front gets lost with this needed repair – it’s just a consequence of them cutting some corners. But, it also allows for a lot of wool rugs that are under $1,000 to buy. It is only the Pottery Barn rugs that are tufted (material on the back) from India that are the problem, they have a number of affordable, higher quality, woven wool rugs (rugs you can see the design on the back same as the front).

    If you need a rug cleaner in your area, let me know what city you are in and I can see if there is someone I know in your region. I train a lot of cleaners in the proper wash and care of rugs.

    Sorry you had to experience this,
    Lisa

  20. Lisa says:

    Thank you Mo – I appreciate you posting.

    Lisa

  21. Great information Lisa
    Thank YOU

  22. jean says:

    Hi Lisa,

    Just spent the last 4 weekends trying to find rugs that I like as much as my two Pottery Barn Rugs (one is 2 years old the other is 8 years old) that smell like burnt rubber. Alas, I love the rugs and am happy to have the backing scraped and removed in order to keep them. Can you refer me to someone in the Phoenix, Arizona region that is able to properly clean and re-back my rugs? Both are 12 x9 and wool.

  23. Lisa says:

    Jean, rebacking these rugs will help with the delamination (crumbling) issues, but NOT the odor issues. The burnt pungent rubber smell is soured latex and is a manufacturing flaw. My network of rug cleaners has tried everything from rebacking to strong doses of ozone to try to kill the odor source, and have had no luck. You may be able to temporarily mask the odor with a deodorizer, but that is not “solving” the problem. The manufacturers insist that this is not harmful to people, but I think when you are next to something and the smell makes you want to leave, that is a sign it is bad for you. I especially hate when they use this type of inferior production in kids rugs, because we know kids roll around on rugs.

    You can contact MacFarlane’s in Phoenix to see if they can wash and re-latex your rug, but just be aware that it is not unusual for you to invest in a wash and repair and STILL have the problem, so then you are out $500 or more per rug on top of your purchase price. The better path may be to contact Pottery Barn and tell them you want to exchange your flawed merchandise for rugs that do not have that rancid odor. This odor problem is unique to tufted rugs from India, not all of them, just about 20% of them. I believe it is latex that has gone bad, or mixed with contaminated filler, but they are not “open” about their processes overseas so I am only guessing based on the fact that it’s so difficult to get to the odor source and that washing often makes the odor seem stronger rather than less.

    I wish I had better news,
    Lisa

  24. jeannie casey says:

    help my cat peed on a 100% wool pile, hand turfed rug from India, http://www.transocean.com
    says on back spot clean with dry powder, what is that?
    i saw online to use deft baby detergent, water and hydrogen peroxide.
    if this does not work what kind of professional cleaning do i ask for in nashville tn.

  25. jeannie casey says:

    also what about anti icky poo cleaner or natures miracle???

  26. Richard Middlebrooks says:

    Hi there,
    Just informed a very nice lady that I would NOT be responsible for her noodle rug from Pottery Barn. That I would need to charge her an additional $100 to clean it. And that I would recommend that she call P/B to see what they have to say about this rug!
    I told her that I had just read this blog so am very Leary to clean it.

    Thanks,
    Dick

  27. many thanks for this helpful info.

  28. Katie says:

    I was just getting ready to purchase a pottery barn rug. Thanks for doing this post. Very helpful and informative. The rug I’m still looking to get from PB is the Terra kilim rug. Do kilim rugs fall into the woven “safe” category ? It looks like it should be ok. ???

    Thanks,
    Katie

  29. Lisa says:

    Katie – Kilim rugs are in fact woven, they are warps and wefts alone, without the PILE threads added. So yes this is a safe choice. You just want to test the dyes when the rug comes to see if it is a “bleeder” – and if it is, just know that if you spill anything on it you will have to act fast to mop it up. You also, if the rug is on a hard floor, will want to get a good pad to keep it from sliding around.

    Happy Shopping!
    Lisa

  30. Jim says:

    Lisa,
    Interesting site!
    I’m pretty sure my wife and I got our tufted wool rug from Pottery barn. At first it shed and smelled, but no longer really. In the past few years however, the top has buckled and the shape has gone all loose and hard to pull back to square. The backing is a soft, light-brown canvas-looking stuff. Is it practical (read: cheap!?) to have a new stiffer backing put on, while the rug is somehow being held in its intended square shape? Or, should I just live with this until I give in and buy something new?
    Thanks!
    Jim, MA

  31. Lisa says:

    Hello Jim, thank you for posting. To have the backing replaced to correct this problem, this will mean having the rug washed, and the repair, which if the rug has some size to it – could be a bit of an investment. For example, if the rug is 8×10, the wash would run around $360, and the backing (re-latex and new material) would add another $200. Most tufted rugs of this size are (or at least SHOULD be) less than $1,000 – so I would be inclined to tell you to put that money toward a new rug in this case. If you want another tufted rug, I would choose China over India (India is making the poorest quality tufted rugs today). But to be honest, any woven rug – even an average quality one – will outperform the best tufted rugs being sold by Pottery Barn.

    Tufted rugs used to get a good decade of use, but the new ones from India begin to have problems after a few years, at least the ones I’m seeing sold in most stores today. Woven rugs will easily last decades, and of course centuries if they are top quality. Tufted rugs are a way to make a rug in a fraction of the time it take to weave one, and the consequence for the corners being cut is, the quality across the board – fibers, dyes, construction – is compromised. But, the plus is, you can have a room size rug that looks nice at a much lower price. And if that is what you need, then go tufted again, just stay away from India as the maker. I know everyone tries to not buy from China these days, but they do make better tufted rugs than India is today. And by the way, Pottery Barn does sell woven rugs, and some really nice ones, so you might take a look. India woven rugs can be good quality, you want to check the fiber strength by running your thumbnail across the top – if it breaks and feels brittle, go to the next one. Wool fibers should not break off easily when it’s good wool.

    I hope that helps,
    Lisa

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